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Growth hacking in India – what is it that you need to know

growth hacking in India

[The first half of this article is an extract from our book Growth Hack Your Way to Startup Success (link)] Growth has always been the end game for all companies – young & old, multinationals & startups, single-person SAAS startups and multi-thousand strong behemoths. More often than not the responsibility of this growth was with […]

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Three critical mistakes to avoid while making your first social media marketing strategy

Which social network to focus on for your startup

While a social media marketing strategy is included in the marketing bucket of almost any company these days, off-line or online, there are still some common mistakes that are repeated time and again even by experienced professionals. Here are three critical mistakes to avoid while making your first social media marketing strategy. Mistake 1: Not knowing […]

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